July 12, 2023   

5 Big Questions:  The "Get a Grip" Guys

We catch up with Michael & Greg from the "Get a Grip on Lighting" podcast to discuss the intersection of lighting distribution and podcasting

 

Michael Colligan is Host of the Get a Grip on Lighting podcast.  He is also President of Lighting Solutions, and Vice President of Atlas Lighting & Sales – two Toronto-based lighting companies.

Greg Ehrich is Co-Host of the Get a Grip on Lighting podcast. He is also Co-Owner of Premier Lighting in Saint Paul, Minnesota.

 

Topics we explore:

  1. What motivates Michael to question so many lighting industry norms? (0:35)

  2. How does one measure the success of the Get a Grip on Lighting podcast?  Fan mail/hate mail? (2:05)

  3. What separates the best podcast episodes from the others? (3:49)

  4. Speed round: (7:35)

  • What fixture type do you frequently recommend against but people buy it anyway?

  • What product do you have too much inventory of and can’t unload?

  • How long has it been since Michael said something on air that made Greg cringe?

  • Choose one career and one career only: Podcaster or Distributor.

  • What was the podcast almost called?

    …and more

  1. Tell us more about NAILD – the organization behind the podcast – and what influence it has on the content of the podcast. (10:25)

 

 

MORE INFO: Get a Grip on Lighting »

 

 

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